Our Origin Story
Owner, LJ Regine:
“2020 has been a wild year.
From the pandemic to cultural changes, the world seems like a different place than it was even a year ago.
And now more than ever, you’ve been presented an opportunity to show yourself what you’re made of and what you can do.
We can choose to live our lives in fear or we can choose a better way.
RoxFire is the place where that begins.
The reason we started this gym was simple: we wanted to create a space to build yourself into the superhero you’ve always wanted to be.
What you do in the gym – the challenges and victories in your personal fitness story – carry over to the life you live outside of the gym. We want you to train bold so you can live wild.
We are often the ones who hold ourselves back from achieving our potential.
At RoxFire, you’re going to be surrounded with a community that is there for you, lifting you up, every single workout.
RoxFire Fitness is about being in command of your life and choosing to succeed. It’s about working hard, getting sweaty and pushing your powers to the limits. Our gym’s culture thrives off empowering each other to break through our own self-imposed obstacles and come out the other side what we were born to be: bad ass superheroes.
Success is the only choice.”
A community full of like-minded folks, who simply want to push each other to be the best people we can be.
“Amazing atmosphere, culture and workouts. The perfect blend of functional training and bodybuilding movements makes these classes challenging but also allows beginners to get after it right away. Unlike a lot of gyms RoxFire doesn’t have any cliques, so there is no need to worry about not fitting or being at a different place physically than others. The owner and coaches are extremely knowledgeable and professional and will take time to work with you individually to assist in mapping out your goals. I’ll be a lifetime customer of the RoxFire brand.”Brody W.
“I love RoxFire!!!!! The community, the workouts, the way I feel after I leave a class. This gym is everything... and the coaches ACTUALLY care. Highly recommend to anyone looking to join a gym in Fort Lauderdale.”Lauren B.
“Once you get a taste of RoxFire, you'll never go back to a regular gym. The workouts are always different and so much fun! LJ is the owner and knows his business. His team of coaches will guide you through all the movements and will never let you compromise good form. I love this place! Become part of the #HeroTeam !”Annelien M.
“RoxFire Fitness is by far the best gym I’ve been a part of. The people are super fun and the coaches will make sure you have the summer bod you’ve always wanted. I moved down to Florida 6 months ago and found them from a few references. Every class is high energy and motivating. It’s truly the best fitness center in the area!”Spencer H.
“Great coaches! Great community feel! One of the best programming around. They really take the time to go over everything and provide any modification needed. It’s a fun environment where you can let loose, laugh and get the best workout 💪🏼”Lisa W